> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://support.easystore.co/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Show recommended products

###### In this article:
1. Introduction
2. How to enable?

---
## 1. Introduction

A question comes to your mind now  -- how can my products be recommended to the digital customers who visit my online store? It has never been easier in EasyStore by delivering a personal shopping experience with the Product Recommendation feature. Read this [blog post](https://www.easystore.co/en-my/blog/9119358468531713415/craft-your-recommended-products-in-the-online-market) to know how product recommendation tactics can benefit your online store.
---
## 2. How to enable?

To enable product recommendation, go to your EasyStore Admin > **Products > Product Setting** > fill in your section name > choose optimization goal  > Save.

![](https://storage.crisp.chat/users/helpdesk/website/b34797d9594d3000/c-86_gumlie.png)

* **Conversion optimized** - show products which customers are most likely to purchase

* **Related optimized** - show products that most related to the product being viewed

* **Off** - turn off recommended products function

![](https://storage.crisp.chat/users/helpdesk/website/b34797d9594d3000/image_16wr5wt.png)

Result:

![](https://storage.crisp.chat/users/helpdesk/website/b34797d9594d3000/image_pd3sna.png)