> ## Knowledge Base Index > Fetch the complete knowledge base index at: https://support.easystore.co/sitemap.xml > Use this file to discover available pages before exploring further. > Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash). # 設定Google Adwords Tracking **轉換追蹤**是一項免費工具，可用來追蹤客戶與廣告互動「之後」的動作，包括購買產品、訂閱電子報、致電您的商家，或下載您的應用程式 需注意：您需要擁有Google Ads的賬號哦 步驟一：您需要到後台=》擴充功能=》下載 Google Adwords Tracking的APP 您在APP裡會看到以下需要輸入原始碼的欄位 ![](https://storage.crisp.chat/users/helpdesk/website/c642c104d755d800/ff864b21-a3bb-489f-aafa-991ab0_1ff6mvk.png) ![](https://storage.crisp.chat/users/helpdesk/website/7a80579062a39c00/09414ced-6fd5-4828-9a1d-866b09_18bfme2.png) ![](https://storage.crisp.chat/users/helpdesk/website/ff9782dcf1943800/1a90df7d-9673-4b87-b225-2561f0_14v1gvw.png) 以上的原始碼都是需要從google ads賬號的後台獲取的。 步驟二：您需要到您Google ads賬號的後台 ![](https://storage.crisp.chat/users/helpdesk/website/148b88192b860400/99957919-1739-4e68-b1c4-7e858e_l51jdu.png) 步驟三：點擊tools 然後選擇conversions ![](https://storage.crisp.chat/users/helpdesk/website/f0689c03b1e7d800/bf2e4b3d-0e30-416e-8938-3ad304_14seno5.png) 步驟四：點選Add a new conversions 選擇 website。然後填下您的網店域名 ![](https://storage.crisp.chat/users/helpdesk/website/2c613fcbccd76a00/e636d71b-9bea-46f6-9002-95979b_9dk67o.png) ![](https://storage.crisp.chat/users/helpdesk/website/d3d94a614a8b2000/f9444c47-102f-42b9-ac34-aca2da_sxpp4n.png) ### Website (全網) 和 Add to cart (加入購物車) 的原始碼： 1. 您需要輸入以下這些欄位=》然後點擊save and submit. 您可以根據自己的需求去輸入。**但是Goal and action optimization 需要選擇Add to basket。** ![](https://storage.crisp.chat/users/helpdesk/website/4cadd794026a9c00/46d7ca79-e65f-4846-a1ba-50e85e_1jk9erp.png) ![](https://storage.crisp.chat/users/helpdesk/website/6107b4ceff0bb400/8e0badec-9004-41a2-b596-52d812_1ekw6yb.png) 2. 您需要點擊Install the tag yourself。 ![](https://storage.crisp.chat/users/helpdesk/website/73873af8da7a8c00/a934587d-6115-469e-bedb-32db9a_6nft3j.png) 3. 您就會獲得Global sign tag 以及您的add to basket的原始碼。 Global sign tag 的原始碼需要粘貼在Easystore Google Adword tracking APP里的 Website. ![](https://storage.crisp.chat/users/helpdesk/website/648e24c446af7800/bf4f12ca-0ebe-4133-b3ed-176896_th1dl1.png) ![](https://storage.crisp.chat/users/helpdesk/website/c4c829981efa4000/f055b3dc-22a5-45b8-bdca-b44276_1dq6jmo.png) * * * Event snippet 的原始碼需要粘貼在Easystore Google Adword tracking APP里的 add to cart. (需要選擇 Click 再複製代碼) ![](https://storage.crisp.chat/users/helpdesk/website/6b0fc60e866f6400/3dccb023-a9c2-470a-9751-629f19_7r61ky.png) ![](https://storage.crisp.chat/users/helpdesk/website/4fbdd32126f94400/caba9a74-c39f-4170-a3e9-704ffc_cecqnt.png) * * * ### Purchase complete (購買）原始碼: 1. 點選Add a new conversions 選擇 website。 ![](https://storage.crisp.chat/users/helpdesk/website/2f14dec956d80600/7fd471cb-5dc7-48ce-af38-29f058_1vr7tbc.png) ![](https://storage.crisp.chat/users/helpdesk/website/62337e2aab734000/9705a14a-3d42-44ef-a2d5-247953_1jz5yua.png) 您可以根據自己的需求去輸入。**但是Goal and action optimization 需要選擇 Purchase.** ![](https://storage.crisp.chat/users/helpdesk/website/673126704f50c400/bde2514c-7587-4d9f-9f13-8fa422_1yl3vgx.png) ![](https://storage.crisp.chat/users/helpdesk/website/99579120748cc800/325eb62f-71a1-49a8-bae8-4ae83b_uoqc5c.png) ![](https://storage.crisp.chat/users/helpdesk/website/e681e4b03d97f000/efa0c878-09af-4df9-ac7d-da86e4_1vnodqn.png) 2. 您需要點擊Install the tag yourself。 ![](https://storage.crisp.chat/users/helpdesk/website/ae58fbb828ccd00/9945da27-43b0-4452-9ada-481d82_kg0pm6.png) 3. 您就會獲得Global sign tag 以及您的Purchase的原始碼。 Global sign tag 的原始碼需要粘貼在Easystore Google Adword tracking 擴充里的 Website.但是在上一个设定您已经粘贴了，Website 原始碼是統一的。 Event snippet 的原始碼需要粘貼在Easystore Google Adword tracking 擴充里的 Purchase Complete 裡 （需要選擇 Page load再複製原始碼） ![](https://storage.crisp.chat/users/helpdesk/website/b838eb687c95c000/64d54d4e-4cbe-434f-a1ba-c63a4b_14600l4.png) ![](https://storage.crisp.chat/users/helpdesk/website/2fb67ebaa700ea0/2ec95c44-2c30-426f-87ae-89796b_a9b12o.png) 建議 Value，Currency，Transaction_id 可以使用工程部建議的代碼： `value = " {{order.total_amount_include_transaction}}"` `currency = " {{order.currency.code}}"` `transaction_id = "{{order.number}}"` 然後點擊儲存就完成了哦