Articles on: Email Marketing and Customer Service

Messages Broadcast

In this article:

Introduction
Add Messaging Channels
At Which Channel Will Customers Receive My Message?
How to Send a Broadcast?
Check Broadcast Status and History

1. Introduction

EasyStore Broadcast Center helps you send targeted messages through channels like WhatsApp, Messenger, and Shopping App — not just email. Perfect for announcing new product launches, sharing seasonal promotions, or inviting customers to special events, so you can engage the right audience at the right time.

Here are the latest messaging channels supported:

Push notifications on Shopping App
WhatsApp
Messenger
LINE
SMS
Email

📌 Tokens is used to send broadcast message. Check the rates here.

2. Add Messaging Channels

To allow customers receive messages at the respective channel, you need to add the messaging channels first, follow this guide.

No setup needed for SMS and email channel.

3. At Which Channel Will Customers Receive My Message?

The system uses a smart sending logic to maximize reach:

3.1 If the Shopping App channel is connected, customers will always receive the message via app push notification.

3.2 Then, the system will choose one additional channel from your selected (ticked) and reachable options, following this priority:

LINE > Messenger > WhatsApp > SMS > Email

4. How to Send a Broadcast

Broadcast with CTA & image

4.1 Go to Messages > Broadcast center > Broadcast messages.

4.2 Select your recipients and tick the channels you want to use.

💡 Tip: The system will choose only one additional ticked channel (see priority above). Note that CTA links are not allowed in SMS in Malaysia.

4.3 Scroll down to fill in your message details (custom text or WhatsApp template, CTA link, header image) and preview.

4.4 Scroll to the top and click Broadcast now.

Send Text-Only Instant Broadcast

For a quick text message:

4.5 Go to Customers listing, use search or filter to find your customers.

4.6 Tick the customers and then click Broadcast.

4.7 Fill in your message and click Broadcast [#] customers.

Example of Shopping App push notification:

Example of SMS:

6. Check Broadcast Status and History

6.1 View your broadcast history at Messages > Broadcast center.

6.2 Click into any message to check its broadcast status.

6.3 For successfully sent messages, you can see the channel and status for each customer.

Updated on: 10/02/2026

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